Saturday, December 20, 2014

A new marketing strategy

A nearby store officially announced that the air conditioning was not working by putting up a board at the entrance. Offcourse we knew about it long back. The only change was that in addition to the board some fans were kept at some locations. Interestingly these fans appeared to be in those locations where articles did not sell. It was probably to encourage customers to go near the fans so that they may notice and buy the items which did not sell earlier.

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